Tuesday, 13 September 2022

Textual Analysis: Elle

 




Typography-
  • Typical Didot font consistent with the brand reinforcing brand identity
  • Certain cover lines bolder and larger to draw attention of audience, especially as it contrasts against the darker background
  • Referencing the star indicates audience should have the cultural competency to know who she is 


Layout-
  • Masthead at the top of page like most mainstream magazines, with the cover lines to the side of the main image 
  • Has a barcode, dateline and edition which are typical conventions of a magazine 


Use of images and language- 
  • Strong striking mid shoot photo of Angelina with strong eye contact showing confidence and empowerment 
  • Use of direct mode of address
  • Use of black and white makes it appear more serious 
  • Intertextuality with maleficent
  • ‘Sexiest’ ‘healthiest’ and ‘best’ all strong superlatives that would appeal and catch attention of target audience 
  • ‘Exclusive’ makes it seem important and special, urging the reader to look through the story 
  • Low key lighting suggests professionalism 
  • Hand placement adds emphasis to the face and draws attention to that area

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